Pursuit News to Use: February 2025

It’s only been a few weeks since the inauguration, and the Trump-induced headlines are back with a vengeance. From massive investments in AI infrastructure to unwinding DEI to start-stop tariffs and more, the only sure thing is that the aggressive news cycles will not be slowing down.

DeepSeek’s surprise entrance to the market highlights the underlying role of innovation in the U.S.-China spat and reminds us that China loves healthy competition. 

Earnings season contributed to the recent influx of news.

JPM did exceptionally well with record-breaking earnings. Still, citing efficiency and creativity reasons, Jamie Dimon demands all workers fully return to the office.

In media, DIS beat estimates but showed a slowdown in streaming subscriptions. 

And then there is Big Tech keeping things interesting. From fumbled layoffs to AI flexing, moves to cut costs may be attempts to soften perceptions of out-sized AI investments that make balance sheets look...well, off-balanced.

Back in Arkansas, Walmart is cutting jobs and demanding a return to the office - but not just any office. The New Home Office...in Arkansas. 

With Corporate America on the offensive, are we back to pre-pandemic leverage for employers? 

Or is karma a powerful weapon in the war on talent? 

Looking ahead, an uptick in capital markets deal activity and M&A is expected. Using public leaders as an example, we expect profitability and a legitimate AI story to be critical to investor communication.

Pursuit News to Use is Pursuit PR’s signature news intelligence curation. We cover news related to the finance, tech and media sectors. For our clients, we tailor Pursuit News to advance their corporate reputation. 

Scroll down for tips on staying relevant amid these news cycles via our latest Pursuit PR (PPR) Academy videos and Forbes original content.

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